Editorial photography refers to the pictures in a magazine that aren’t ads. The photographs that go along with the articles – even the cover of the magazine. Some photographers shoot only editorial type work, others shoot both editorial and commercial.
Catalogue photography is a rather specialized photography discipline, and depending on the type of product you are selling it may require models, a strongly themed concept or both to show your product off really well. Straightforward product shots for a catalogue can be executed more quickly (this is of course a cheaper way to go)…
A lookbook is a collection of photographs compiled to show off a model, photographer, style, stylist, or clothing line. Usually, bloggers or vloggers will “model” fashionable looks for that month or season. This gives viewers ideas on how to style outfits, or to show what the latest fashions are. It is an especially popular term…